WellnessFX is starting to do for healthcare what Amazon has done for commerce and what E-readers have done for books. WellnessFX has created a way for practitioners and patients to interact outside of the classic office/appointment system through a novel telemedicine system. Through a well-designed internet-based platform, providers can order diagnostics remotely, and discuss these biomarkers and appropriate treatment plans from anywhere at any time. The platform is easily accessible from any internet-ready device, including mobile.
Patients get individualized recommendations based on their biomarkers. Through routine repeat testing on a similar schedule that patients usually receive, they can trend their values on the platform, allowing members and practitioners to see what interventions actually have a positive impact and further customize recommendations based on that feedback.
Direct and indirect costs of healthcare are greatly reduced. Providers no longer need to practice in office-based settings, greatly reducing the real-estate and staffing costs. In addition, the significant time costs of transportation to the office and waiting in the office are eliminated.
Despite these lower costs, patients have greater access to their health data. No longer are their medical records transmission issues, as patients have their records and diagnostics in the palm of their hands. In addition to their data, they can also access their recommendations any time.
Such greater access engages patients in their health in a way they never have before, and such engagement significant impacts outcomes. For example, examining the data of WellnessFX patients who have had repeat diagnostics performed, they have had a significant improvement in their lipids and inflammatory markers. These improvements translate to a reduced risk of many chronic diseases, creating a significant decrease in health care costs.
What makes such biomarker improvement striking is that currently it is with a focus on lifestyle changes, including dietary and activity, the least costly interventions. In addition to demonstrating a biomarker improvement, we have demonstrated that this innovative model actually works and reduces spending significantly. Below is a small sample of a consultation by a practitioner.
Ultimately, through a cloud-based, universally accessible platform that allows for feedback and personalized recommendations, health care spending is greatly reduced both through costs of practice and improvement in outcomes.