Feb 4, 2013Science and Technology
VIDEO: Samsung's "El Plato Supreme"

"We could get sued!"

"By who?"

"Everybody... nobody... who knows?"

Samsung's recent Super Bowl ad hilariously satirizes the current over-zealous nature of IP enforcement. The discussion discusses the issue in light of trademark infringement, but carries a conspicuous implicit message about Samsung's increased involvement in patent litigation. Does a sixty-second spot about IP during the the most highly televised sporting event in the US count as entering the national discourse?

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